All About Origin

Protos

Photography,
Social Media Management

Image
Client Need

Renowned Spanish winery Protos had worked with DAf over the course of several years on video and photography projects, so they knew who to turn to in order to modernize their international social media accounts. These accounts are focused on export, meaning an understanding of several key local markets is essential to their success.

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  • DAf's Response

    DAf took control of various platforms, proposing captivating visuals with precise captions to create a more editorial and sophisticated image. As part of our social media strategy, we also produced a photography shoot at the historic Protos bodega in Ribera del Duero based on the concept of vessels as containers of time. This allows us to share the winery itself, with its tradition and its modernity, in an editorial, stylized way that supports the look and feel of the social media accounts.

    Takeway

    Staying true to a brand’s essence and character is always our guide, even when it comes to potentially “trendy” social media.

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