Client |
Concha y Toro |
Capabilities |
Campaign Video Key Visual Digital Web Development |
To create a truly modern sponsorship experience, DAf went beyond traditional activations, and anchored the campaign to an immersive, multi-layered website called the LAND OF THE DEVILS. Elsewhere, video, key visuals and digital worked together with the website to build a large, integrated campaign, all under the tagline: ARE YOU THE 12TH PLAYER?